Chocolate News

isisIsis Chocolate will soon be changing the company’s name. Isis Chocolate, a high-end Belgian chocolate company, will be changing its name to Libeert in January. The company has been in business for nearly a century and has a worldwide reputation for superior chocolates, but sales have been hurting because of the Islamic state group in Iraq and Syria with the same name. Apparently some people think that Isis Chocolates is some kind of fundraiser for the Islamic state. Can you imagine anyone believing that? Can you picture heavily armed Islamic terrorists setting up card tables in front of Giant supermarkets and selling their own brand of chocolate bars next to the Girl Scout cookie and the Boy Scout popcorn tables?

aydsAyds. This story reminds me of what happened to Ayds. Ayds diet candy was a popular product back in the 1960s and 1970s. The company claimed that if you ate an Ayds caramel 30 minutes before a meal, it would suppress your appetite. Ayds ads were everywhere, and Ayds sponsored a number of TV shows. However, the company went out of business when the disease AIDS came along. Their slogan seemed to reinforce the erroneous but widely held belief that you could get AIDS by eating Ayds caramels. Ayds slogan was: ‘With Ayds, you’ll lose weight!’